Cookie Policy

Last updated: June 1, 2026

1. What Are Cookies

Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, enhance your browsing experience, and provide information to site owners. Cookies can be “persistent” (remaining on your device after you close your browser) or “session” (deleted when you close your browser).

2. How We Use Cookies

KickOff Live uses cookies and similar tracking technologies (including web beacons, pixels, and local storage) for the following purposes:

  • Essential/Strictly Necessary: Cookies required for the Site to function properly, such as maintaining your session, remembering your cookie consent choices, and enabling security features.
  • Functional: Cookies that remember your preferences (e.g., language, region, display settings) to provide a personalised experience.
  • Analytics/Performance: Cookies that help us understand how visitors interact with the Site — which pages are most popular, how users navigate, and where errors occur. We use this data to improve the Site.
  • Advertising/Targeting: Cookies used to deliver relevant advertisements to you and measure the effectiveness of ad campaigns. These may be set by us or by third-party advertising networks with our permission.
  • Social Media: Cookies that enable you to share content via social media platforms. These may be set by the social media provider and are subject to their own privacy policies.

3. Types of Cookies We Use

CategoryProviderPurposeDuration
EssentialKickOff LiveSession management, security, consentSession / 1 year
AnalyticsGoogle AnalyticsPage views, user behaviour, traffic sourcesUp to 26 months
AdvertisingGoogle AdSensePersonalised ads, ad performanceUp to 13 months
FunctionalKickOff LiveUser preferences, region selection1 year

4. Third-Party Cookies

Some cookies on the Site are placed by trusted third-party services we use. These include:

  • Google Analytics: We use Google Analytics to collect anonymous information about how visitors use the Site. Learn more atGoogle Privacy Policy.
  • Google AdSense: We use Google AdSense to display advertisements. AdSense uses cookies to serve ads based on your browsing history and interests. Learn more atGoogle Advertising Technologies.
  • Social Media Buttons: Sharing buttons for Twitter/X and Facebook may place cookies from those platforms.

5. Your Cookie Choices

When you first visit the Site, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies. You can change your preferences at any time by accessing your browser settings or using the preference centre on our Site.

You can also manage cookies directly through your browser:

  • Chrome: Settings → Privacy and Security → Cookies and other site data
  • Firefox: Options → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Block all cookies
  • Edge: Settings → Cookies and site permissions → Manage and delete cookies

Please note that blocking or deleting certain cookies may affect the functionality of the Site, and some features may not work as intended.

6. Google AdSense and Personalized Advertising

We use Google AdSense to display ads on the Site. AdSense uses cookies to serve advertisements based on your previous visits to our Site and other websites across the Internet. You can opt out of personalised advertising by visitingGoogle's Ad Settings.

Additionally, you can opt out of third-party cookies used for interest-based advertising through theDigital Advertising Allianceopt-out tool.

7. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or applicable regulations. When we make changes, we will revise the “Last updated” date at the top of this page. We encourage you to review this policy periodically.

8. Contact Us

If you have any questions about our use of cookies, please contact us: